28.11.2025
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Game & Nature
Active Conservation
Read how Blaser Safaris protects white rhinos from poachers.
One with nature
Acting sustainably lays the groundwork for our future.
Sustainability is not an option for us; it is part of our identity. After all, treating nature with care has always been an integral part of hunting. Hunters know their territories like no one else. They are out in all kinds of weather, observing attentively and taking responsibility for the forest and wildlife. Perhaps this is why hunters talk less about sustainability than other nature enthusiasts – they live it out of conviction.
Based on this set of values, we have developed our purpose: “One with nature.” It guides us in our day-to-day actions as well as in strategic decisions. As a guiding principle, it aligns our actions toward a common goal: the connection between responsibility and economic success.
We focus on three areas:
Environmental responsibility.
Social responsibility toward employees and society.
Corporate governance and compliance.
Climate
Our goal is to reduce greenhouse gas (GHG) emissions over the long term and, wherever possible, eliminate them entirely. To understand the impact of our business activities and manage them effectively, we have been conducting a carbon footprint assessment since 2020. This assessment identifies areas where we can take action and makes our climate protection efforts measurable and transparent.
We have deliberately chosen not to offset emissions through carbon credits. All too often, this creates the impression of greenwashing whether justified or not. As a company with a deep connection to nature, we want to take a different, more effective path: We support projects that we can directly influence and that are close to our hearts. These include, among others, the extensive and long-term rhino conservation program in Namibia. The budget for this is many times the cost of carbon credits.
At the same time, we have a clear goal: By 2045, we want to operate in a climate-neutral manner. We intend to achieve this goal through genuine action. We are pursuing this path through sustainable investments, the optimization of our production processes, the use of certified raw materials, and research into alternative raw materials. Step by step. Because responsibility begins where you take it upon yourself. And that is exactly what we are doing.
Biodiversity and Conservation
With our products, we help our customers responsibly carry out their wildlife management and practical conservation efforts. The European Biodiversity Strategy for 2030 identifies invasive species as one of the main causes of biodiversity loss. Especially when it comes to invasive species such as raccoons or gray squirrels, hunters can contribute to the protection of native species and sensitive ecosystems through population control. At the same time, hunters often play a key role in monitoring species and habitats. They also promote an understanding of ecological relationships and the importance of quiet zones for wildlife. Non-game species also benefit from this.
SOCIAL RESPONSIBILITY
Making a difference together. Thanks to our employees, we are internationally successful and deeply rooted in the region. Their daily performance and the conviction of working towards common goals is the base for achieving those together. We support this commitment through numerous initiatives, such as development and training opportunities, a positive work-life balance, and a comprehensive workplace health management program, #BlaserCare. We value and nurture our connection to the region. Whether through training our own young talent in eleven different professions or through our involvement with the Isny Community Foundation. However, our responsibility does not end at the factory gate or within the region. This is also made clear in our policy statement, in which we explicitly state that we expect occupational safety, health protection, and fair wages from our partners and suppliers as well.
RESPONSIBLE GOVERNANCE
Business conduct and social responsibility are just as deeply rooted in Blaser’s philosophy as hunting and conservation: Only by acting responsibly can we make a long-term contribution to preserving our environment for future generations. Personal integrity and compliance with all applicable laws are of the utmost importance at Blaser. This applies to all actions taken by the management, executives, and all employees. To identify potential violations early on and ensure transparency, a whistleblower system is available to all employees, partners, and stakeholders. Reports can be submitted there confidentially and anonymously.
Sustainability Report
Since 2021, the Blaser Group has been voluntarily publishing a sustainability report. This report is intended for customers, partners, employees, investors, and interested representatives from the business, academic, political, and social sectors. The report is based on the EU’s VSME standards, which were developed for small and medium-sized enterprises. Due to changes in the legal framework, the Blaser Group continues to report on a voluntary basis.
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Blaser Stories
Immerse yourself in the fascinating world of hunting! The Blaser Stories take you to distant hunting grounds around the world with exciting hunting stories. Experience first hand the adventures and challenges that hunters face in different countries with their Blaser rifles and equipment. In addition to gripping stories, we also offer you valuable tips and tricks for your hunting practice. Stay informed about our latest developments and models.
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28.01.2025
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Hunt & Hunter
Passion for Nature
As hunters, we feel an innate sense of responsibility for our natural habitat. This deeply felt conviction drives Blaser’s dedication to engage in ways that take the deliberately chosen responsibility to preserve and protect nature and wildlife into account.
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ENVIRONMENTAL RESPONSIBILITY