The Blaser Principle

Traditions of Tomorrow

With decades of experience in gunsmithing and a passion for hunting, we are always thinking ahead. We recognize opportunities presented by technological advances more quickly and implement them without compromise. We think beyond the hunting rifle itself, combining it with high-quality optics, innovative textile technology, and high-performance ammunition to offer you a perfectly coordinated hunting gear.

Born out of passion

Hunting is one of mankind's oldest passions. However, we hunters must constantly equip ourselves for new challenges. This is only possible through innovation and people who drive this with passion.

From partnership

As a leading innovator, we are the driving force in the international hunting weapons industry. More than half a century of experience have sharpened our senses for sensible technological advances. However, we never lose sight of our ethical obligation.

From enthusiasm

Our Blaser employees have the same enthusiasm for hunting, but also have a wide range of talents. This diversity in terms of personalities, perfect networking of skills and the joy of collaborative service are our greatest success factors.

With an attention to detail

We strive for excellence in every design and manufacturing step. But true perfection arises only with passion which gives our hunting weapons their character. Innovation coupled with sensitive design is our formula for timeless weapon design.

Welcome to the Blaser Factory

Immerse yourself in the fascinating world of Blaser and accompany Johnny Carter on an exclusive journey behind the scenes of our state-of-the-art production facility in Isny. Take a tour of the factory and see for yourself how Blaser hunting and sporting firearms are made – with the utmost precision, passion, and uncompromising commitment to quality.

Experience first-hand how traditional craftsmanship and high-tech work together in perfect harmony. From the first milling process to the final quality control – at Blaser, German engineering stands for more than just technology: it is our promise to you.

VALUES AND CULTURE

Blaser has been shaped by enthusiasm for the manufacturing of hunting firearms and a passion for hunting. This has always resulted in excellent products and perfectly coordinated complete solutions that we are consistently expanding and enhancing. Because successful hunting needs much more than just an excellent firearm.

Milled from solid blanks

The manufacture of system parts from solid blanks gives you sound quality, reliability and durability. Labour-intensive manufacture on the latest CNC machines provides the basis for minimum tolerances and lasting shooting accuracy.

From high-quality materials

Be it highly-tempered steel, forged light-metal alloys or precious walnut wood, they are brought together with artistic precision work to create unique precious objects. Every Blaser hunting weapon is an investment for generations.

From a sense of tradition

We characterise today's hunting culture with a sense of traditional craftsmanship. Highly-qualified gunsmiths, stock-makers and engravers make the weapon into a masterpiece which highlights the personality and passion of its owner.

Everything from a single source

As a full-range provider in the field of hunting, we offer you a perfectly coordinated system of Blaser hunting rifles and shotguns, Blaser target optics, Blaser ammunition, Blaser outfits and Blaser accessories as well as selected Blaser hunting trips.

Sustainability

Responsible stewardship of nature has always been an integral part of hunting. In today's cultural landscape, we hunters promote biodiversity and support the sustainable use of natural ressources. For us, economic activity and social responsibility are therefore just as deeply rooted in the Blaser philosophy as hunting and nature conservation. Only in this way can we make a meaningful contribution to preserving our environment for future generations.

Nature

Together with our customers, we contribute to the preservation of biological diversity. With reliable hunting rifles and top-quality optics, hunters, as conservationists, can actively support the goals of the European Biodiversity Strategy 2030. With their help, the population of invasive species such as raccoons and gray squirrels is reduced, thereby promoting native species. Hunters also promote an understanding of the needs of the ecosystem among other nature users , such as respecting quiet zones for wildlife, because they know their territory.

Climate

In the long run, greenhouse gas (GHG) emissions shall be reduced and, where possible, avoided. In order to understand and evaluate the impact of our economic activities, emissions have been recorded and a GHG balance has been calculated since 2020. Our goal is to identify areas for action and climate protection measures and make them measurable. We aim to be climate neutral by 2050.

Team

A company grows with the commitment and skills of its employees. Motivated employees who are committed to achieving common goals by conviction are crucial for the long-term success, especially when the goal is to be the technological market leader. Secure jobs, a positive work-life balance, and the training of young talents all contribute to this.

Responsibility

Acting with a sense of proportion and thinking long-term are part of our understanding of how to behave responsible. This applies to all areas: as a partner to suppliers and distributors, as well as an employer in the region.

Career at Blaser

Perfection needs personality: You are looking for a new challenge? Then you are exactly in the right place – because we offer you the best prospects in one of Germany's most beautiful regions!